TESSELLON PARTNER
Bridge Consulting
Commercial Strategy & Leadership Partner
Connecting commercial strategy, asset evaluation, and commercialization readiness.
Bridge and Tessellon combine commercial strategy with scientific, epidemiological, and market intelligence to help life sciences organizations make better decisions about assets and markets.
Together, we can support clients from early commercial assessment and differentiation through development planning, investment decisions, and commercialization readiness.
What Bridge Brings
Deep Commercial Leadership
35+ years of senior leadership experience across strategic marketing, sales, operations, sales training, and product development.
Biotech Commercialization Experience
Experience working with 100+ emerging biotech companies across development stages, including interim Chief Commercial Officer leadership for Phase III companies.
Revenue & Decision Intelligence
Expertise in commercial assessment and biopharma revenue forecasting that supports portfolio prioritization, investment decisions, partnering, and development strategy.
Why This Partnership Matters
Commercial Strategy
Translate scientific and clinical potential into a clear commercial strategy, from early development through launch.
Portfolio & Investment Decisions
Strengthen portfolio, partnering, and investment decisions with rigorous commercial assessments, valuation, and revenue forecasting.
Commercialization Readiness
Build the commercial foundation needed for launch, including strategy, organizational planning, budgeting, and execution priorities.
How We Work Together
- 1
ASSESS
Commercial Opportunity Evaluate the asset, market opportunity, competitive environment, and commercial potential.
- 2
DIFFERENTIATE
Asset Positioning Define the early differentiation and commercial positioning that can strengthen the asset's value.
- 3
PLAN
Commercial Strategy Develop the commercialization strategy, organizational requirements, investment needs, and revenue outlook.
- 4
EXECUTE
Launch Readiness Support commercialization execution, including interim commercial leadership when appropriate.
Russ
Founder, President & CEO, Bridge Consulting
Russ brings more than 35 years of senior leadership experience in strategic marketing, sales management, operations, sales training, and product development. He spent 16 years at Genentech, including a pivotal role in launching its BioOncology franchise, and has worked with more than 100 emerging biotech companies through Bridge.
As Founder, President & CEO of Bridge, Russ provides commercial leadership to emerging biotech companies from early development through commercialization, including interim Chief Commercial Officer leadership for Phase III companies.
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